My sister brought this back from Korea for me to try, instantly ordered one for myself. A little goes a long way, thick and slightly sticky/tacky, but it works a treat. Wears off evenly, leaves lips moisturised and protected. I usually put it on my lips last before I go to bed to lock everything in and my lips still feel moisturised in the morning. Also use it on dry skin on my hands as a spot treatment. Also works well on top of matte lip colours. Be aware though, I wouldn't use it on a windy day if you have long hair, haha.